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Base CRM

Intelligent Sales Productivity Platform

4.5/5(132 reviews)

$19/user/month

✓ Free Trial

Overview

Base CRM (now part of Zendesk Sell) is a comprehensive intelligent sales productivity application designed to combine Customer Relations with Customer Experience. It provides full control over all interactions and touchpoints, making it an excellent choice for mid-size businesses and large enterprises seeking to streamline their sales processes.

Pros

Automatic call logs work reliably and sync perfectly
100% configurable to match your business processes
Excellent mobile app for iOS and Android
Strong email intelligence and tracking
Sales forecasting tools with pipeline visibility
Affordable compared to enterprise alternatives
Easy deployment and user-friendly interface

Cons

Import of daily tasks can be tedious
Contact fields are sometimes unclear
Limited customization in reporting
May lack some advanced features of larger platforms

Key Features

Lead Tracking & Management

Comprehensive lead tracking system with automatic capture from multiple sources including your website, email, and third-party integrations.

Sales Pipeline Management

Visual pipeline with customizable stages, drag-and-drop deal management, and real-time updates across your team.

Mobile Sales Management

Full-featured mobile apps for iOS and Android allow your team to manage sales on the go with offline access and automatic sync.

Automatic Call Logging

Native automatic dialer with call logging that accurately tracks all phone interactions without manual data entry.

Email Intelligence

Track email opens, clicks, and engagement. Send emails directly from the CRM and automatically log all communications.

Sales Forecasting & Analytics

Advanced forecasting tools use pipeline data to project future revenues. Drill down by team member, region, or product line.

Our Verdict

Base CRM is an excellent choice for growing businesses that need enterprise-level CRM features without the enterprise price tag. Its automatic call logging and mobile capabilities are standout features, making it particularly valuable for field sales teams.

Last updated: October 2025

Pricing Details

$19/user/month

Starting price

Base CRM offers tiered pricing starting at $19 per user per month. All plans include automatic call logs, email intelligence, and mobile access. Higher tiers add advanced features like sales forecasting and team management tools.