Best CRM Software for Event Management

Best CRM Software for Event Management

Planning Pod is an all-in-one event management CRM trusted by 70,000+ event professionals. It captures leads, automates outreach, and centralizes bookings, contracts, and client communications in a single platform, enabling teams to shorten sales cycles, provide personalized service, and scale event operations.

Ideal Customer Profile

Event professionals, venues, exhibition centers, and wedding/event planners who need to streamline lead capture, pipeline management, proposals, and client communications across events.

Common Pain Points

  • Dropping leads before they hit your funnel
  • Losing track of leads in your pipeline
  • Struggling with follow-up and long sales cycles
  • Wasting time recreating sales documents
  • Chasing down approvals and payments
  • Missing out on repeat business
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Top CRM Picks

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Ranked recommendations based on feature depth, pricing transparency, and adoption within the industry.

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Planning Pod
End-to-end event management CRM that tracks leads, bookings, and client communications in one platform.

Perfect For

Event planners, venues, and exhibitors managing leads, bookings, proposals, and client interactions.

⚡ Key Features

  • Custom Lead Pipeline
  • Lead Intake Webforms
  • Booking/Availability Calendar
  • Task Manager
  • Contact Manager
  • Custom Reports/Dashboards
  • Email with Central Inbox
  • Automated Email Sequences
  • Client Portals
  • Electronic Signatures
  • Templates for Proposals/Contracts/BEOs
  • Food-and-Beverage Menus
  • Banquet Event Orders
  • Log call/meeting notes

Pros

  • All-in-one solution for leads, bookings, contracts, and client communications
  • Automates outreach and reduces sales cycle
  • Centralized contact history with dashboards
  • Custom templates and electronic signatures streamline docs
  • Real-time metrics and dashboards for performance

"Planning Pod is the only system you should be running."

Buying Guide

Step-by-step guide to finding your perfect CRM

Strategic considerations to shortlist the right CRM platform for your workflow, tech stack, and growth roadmap.

  1. 1

    All-in-one solution reduces need for multiple tools

  2. 2

    Lead capture forms with automation streamline onboarding

  3. 3

    Standardized templates and e-signatures accelerate closing

  4. 4

    Centralized dashboards enable real-time visibility into sales and bookings

FAQ

Common questions answered

Quick answers to common questions digital teams raise when evaluating CRM platforms.

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